Welcome to the Press Area

Hi, my name is Larry Selditz and I am the president of Road Safety International, Inc. For the past 12 years we have been helping "high risk" fleets reduce vehicle crashes by monitoring driver behavior and giving immediate, in-vehicle feedback if they start driving unsafely. These fleets operate thousands of ambulances, fire/rescue, police and airport crash/rescue vehicles. We call them "high risk" for two reasons. First, they frequently operate in emergency response situations. Second, this group of drivers tend to be aggressive/assertive behavior types and they frequently exhibit this behavior while driving. Our success in managing driver performance in these fleets has been nothing short of sensational.

So, how does this "black box" (much like a "black box" flight data recorder used in commercial aircraft) improve emergency and fleet driver performance? Simple - it monitors how they drive on a second by second basis. If they drive too fast, it gives them an audio warning to slow down. If they drive aggressively (hard cornering, hard braking, pedal-to-the-metal starts, etc.), it gives them an audio warning to back-off. If they follow the warning - no harm, no foul. If they ignore the warning, the sound turns to a steady loud tone that won't go away until they stop the unsafe action. In addition, their driving is now being graded against a performance standard and reported to you, their employer or supervisor.

Imagine if you could sit next to your employee every second of their driving. Imagine the control you would have. Would they speed? Street race? Hard corner? Hard brake? Play loud music? Probably not. But how do they drive when you are not in the car? Welcome to the family of Road Safety™ products.